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中國時報【(仇佩芬)】
本屆韓選兩大陣營分別代表保守與進步兩派,但選戰策略不約而同走年輕、清新風格。
代表新國家黨的朴槿惠選擇象徵熱情的紅色,用名字的三個字首和一抹微笑,組成一個紅色笑臉,訴求女性、家庭與幸福。圖案組成遠看又像是個紅色心型,一方面消除朴槿惠強人之女的負面形象,增加柔性感覺,同時也希望改變執政黨傳統保守的刻板印象。
民主統合黨的文在寅沿用他的政治導師盧武鉉十年前競選使用的翠綠色,營造清新政治的意象;識別標誌以常春藤象徵庶民團結,足以形成翻越高牆的偉大力量。由於盧武鉉的家鄉、慶尚南道金海市的小村莊擅長製風車,文在寅也以風車做為競選識別標誌,強化其「盧武鉉接班人」的角色。
AFP Videos 2012年12月19日 上午8:10
SHOLIST: SEOUL, S.KOREA. DECEMBER 18, 2012. SOURCE:AFP - South Koreas presidential candidate Moon Jae-In of the opposition Democratic United Party waves to ... 較多 
SHOLIST: SEOUL, S.KOREA. DECEMBER 18, 2012. SOURCE:AFP - South Koreas presidential candidate Moon Jae-In of the opposition Democratic United Party waves to supporters during his election campaign - Supporters of South Koreas presidential candidate Park Geun-Hye of the ruling New Frontier Party wave flags and banners during a rally - South Koreas presidential candidate Park Geun-Hye of the ruling New Frontier Party sings and dances with her supporters at an election rally -------------------------- AFP TEXT STORY: SKorea-vote,lead-WRAP S. Korea presidential rivals in final push for votes by Jung Ha-Won =(GRAPHIC+PICTURE+VIDEO)= ATTENTION - ADDS N. Korea media comment on election /// SEOUL, Dec 18, 2012 (AFP) - The two rivals for South Koreas presidency made a final pitch to voters Tuesday -- the eve of an election that looks set to go down to the wire and could produce the countrys first female leader. The winner of Wednesdays ballot will face numerous foreign and domestic challenges, including a pugnacious North Korea, a slowing economy and soaring welfare costs in one of the worlds most rapidly ageing societies. Ruling conservative party candidate Park Geun-Hye is looking to make 較少 
中時電子報 參考網址:http://tw.news.yahoo.com/%E5%85%A9%E9%99%A3%E7%87%9F%E7%AB%B6%E9%81%B8%E6%A8%99%E8%AA%8C-%E7%B4%85%E8%89%B2%E5%BE%AE%E7%AC%91vs-%E7%B6%A0%E8%89%B2%E9%95%B7%E6%98%A5-213000185.html
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